Thursday, May 2, 2019

Google Analytic Vs Google Search console (updated)



At my last previous blogs, we have breakdown Google Search Console & Google Analytics we have learned the major function from there.

Today's article I finally going to wrapped up Google Search Console & Google analytics differs, you would get a final idea about These amazing tools which help you optimize your website & also Good for interview point of view also.

So let's take dive into it!

1.Google Analytics:

Google analytics is a free tool by Google used to optimize your website insights like, in simple
words Google keeps an eye on your website activities which you have been perform & measure the success & failures in terms of value.

Why should we use Google analytics:
  • It provides the complete details of Your website clicks
  • Also, provide you count of backlink
  • Real-time data ( Active user on website )
  • Count of Bounce rate ( The people went out from your website without doing ayn action)
  • Page ranks

These above parameters are majorly used by webmasters, Digital Marketer, Business holders to Measure your website success.

Types of Data provided by Analytics:
  • Behavioral Data- Behavioural data consist of the data which activity perform by userwhen user visited our website like how long visitor stick with the website or Fist & last page activity performed by the visitor.
  • Acquisition data- Acquisition data drives the data of visitor before he could have visited the website like Age, Gender, location & sources (Facebook, LinkedIn, direct) of on which platform he lands on our website.

2.Google search console:

Google search console formerly also called the Google Webmaster tool use to optimized the website perfomens in Google search engine result page (SERP). Search console provides the details of total click, impression, CTR & most importantly Average position of your website in SERP.

In simple words Google search console directly speak with your website & tell us error in the website, most responded pages & other related information to solve that error to run a website without any glitch & give suggestions to improve our ranking in SERP.


Conclusion:

These tools are both provided by Google, here we can't decide which one is good because both the tools have own functionality & nuts n bolts.
Were Google Analytics provides user data who visit your website & interact with your website, In the other hand Google Seach console provides the data of the overall user who have been visited our website & insights of that can help the webmaster to increase website visibility in search engine by solving bugs & error. Follow the suggestion by google search engine.


We are Crayon Infotech, Mumbai based Digital Marketing & Web Development and design company

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