How to maintain vaginal health & why it so necessary?

Most of the people around the world want an appealing personality and a healthy lifestyle, From a woman point of view, vaginal health is another essential factor in her life. Being free from illness or having a well-shaped body it's just a factor of a healthy lifestyle but still taking care of the most sensitive organ ( vagina) is still important.

Maintaining vaginal health is an easy task but we wouldn't find the time for that, as some people especially men had that mentality that the vagina or woman is just for exchange the pleasure amongst the partners. Eventually, good vaginal health is maintained by making sure you're in good general health this includes a healthy diet and exercise which includes:

• Kegel exercise
• Pelvic floor exercise
• Sumo squats
• Blink exercise

A healthy diet for maintaining vaginal health:

• Yogurt
• Cranberry juice
• Vitamin C rich foods ( apple, kiwi)
• Water

Rejuvenation of the vagina or vaginal rejuvenation is more than V tightening which involves stopping incontinence, eliminating vaginal dryness, and keep it fresh and clean. Whenever we heard the “vagina” we had different ideas about our minds. So it's very essential apart from exchanging pleasure we do think about V hygiene & health.

The women go through different phases in their life and accordingly it affects the body parts, hence, Vagina considered as the most sensitive part of a woman from sexual pleasure to childbirth to menstrual flow, the vagina, and vulva can play many roles which directly affect women's health eventually V area.

My eves Choice V tight gel is FDA approved gel made with 100% herbal ingredients with zero side effects, after long Ayurveda study, research and experience

How does software development gain more importance in recent years?

Do you know according to some unbelievable research & survey smartphone user would reach around 3.8 billion figure worldwide, its huge figure right and we shouldn't miss it! Mobile app & software plays a vital role in today's buzzword because software or mobile apps help to save your efforts & time by providing online services and get work done within the time frame.

As we all experienced a tremendous revolution in the internet which caused software development to hold significant importance in recent years. Being aware of software development importance many businessmen, enterprises turn out their focus from offline to online business, they know if they couldn't walk with technology so it gets very difficult to survive in the market & lose more potential customers.

The well-integrated software takes you on the next level of business, it creates a number of opportunity for your business. Doesn't matter in what business you're into whether it's IT company, automation, E-commerce, hospitality & others each every company needs a software which helps them to record the attendance, to collect & manage the data, easily maintain the activities, storing personal information, integrating payment gateways, etc.

Software development can bring a lot of business if your software integrated in a proper way & easily accessible. Here is the most compelling benefit you can enjoy with software development:

• leads to new hight of the business era by allowing your handle & access your business from around the corner of the world.
• The software also helps to store the data of your target audience & allow to act and track them.
• The software also helps to improve your services by allowing your customer to reach easily without any glitch, send your positive & feedback which helps to improve the services.
• Well-integrated software leads to greate customer engagement.
• Is would give the strong push to online marketing efforts by promoting your products online & creates the opportunity to turn out into a well-known brand in digital space.

These are some major benefits you will enjoy with software development, that's could be some reasons many companies aggressively hiring Software development companies to create software behalf of them as per business requirements.

We are Crayon Infotech, one of the best Software development company in Mumbai. We do offer all kind of web services as per business need.

Why web service become most essential era of business?

Why web services are playing a major role in today's market?

Due to the tremendous revolution in internet & smartphone consumer buying behavior has been changed drastically. Consumer buying behavior gets shifted to online, whenever a common person wants to purchase anything he or she preferred to Go online & get information on product and then proceed further to buy.

According to some statistics, 85% of the total population will research product or services information online by using different sources like Google, YouTube, E-commerce website, etc. After gathering all regarding information then they make a purchase from the online store and these all because of the Internet. This buying behavior shows the importance of a website for today's buzzword. In simple word, if you want to survive in the market & be successful you will have to take helping hand of Web services which help you to build a well functional & responsive website to engage more visitor.

Web services not only help you to the stunning website but also bring the opportunity to market your product & service eventually your company website. Digital marketing is another most essential function of web services, Digital marketing helps promote your products in an effective way on all platform creates the opportunity to turn out in the well-known brand, But to achieve it we need a website.

The website provides accessibility around the clock & it can be accessed from any location beyond country boundary & 24/7 basis, so imagine how many more sale conversion you can bring through the website even you to check out from your work or on leave, website do their job continuously & create value.

The Crayon Infotech is a web development & web design company in India, Mumbai. We do offer all kind of web services as per business requirements.

Which web services should we invest small or medium scale companies?

Which web services should we invest small or medium scale companies?

Or

It is really worth taking?

These are some question roaming in mind when someone starts the business or who wants to grow more. However, it's right because here Investment takes place to hire web services. Web service is most important & crucial services should every businessman perform, Due to a tremendous revolution in Internet & smartphone its websites become an intergral part of any business organization doesn't matter it a start-up, medium or big scale business organization.

Let focus on our topic, the following are the most trending web services:

• Website development
• Website design
• Digital marketing / Online marketing
• Mobile app development
• software development
• Voice search integrations

So which web services best for start-up or medium scale business & which creates worth.

So as we all know that the world is going to be digital now!

we have to walk with it by taking helping hand of Website development & Digital marketing. These are the most important services which every startup or medium scale business should adopt.

The well functional website & Responsive web design helps Google to index it quickly, However, digital marketing helps promote your website effectively in Digital space to gain more profit & traffic on your website. Digital marketing & web development and design are well connected & dependent on each other mostly SEO & Paid marketing parts.

The web development and design & digital Marketing services will help you to turn out your business into a brand. Once Our website getting rank & conversion rate also increasing continuously then we can move further into web services & adopt rest of web services like software development or mobile apps development to extend our reach & generate higher Roi ( return on investment) as per business need.

The Crayon Infotech is a Web development & digital marketing company in India, Mumbai. We do offer all kind of web services as a business requirement & creates value for the website.

Social Media Marketing Guide 2019

Many Small to medium scale company gets confused when they think about Digital Marketing for their business & which marketing technique drives good business for there to business to generate Maximum Return on Investment (ROI) or sales in Minimum investment.

Start-up or small scale business have a limited budget, so it's very essential to should we check each & every parameter of marketing which we are going to adopt for our business. But Nowadays much small business prefers to start their marketing activity from “Social Media Marketing”. According to brilliant marketing brains Social media marketing is a cost-effective & versatile technique which allows us to target our audience & create awareness of our business & services in the Market.

As I have been working as Digital the marketer in One of Digital marketing company in Mumbai, I believe Social media marketing is a great tool to create awareness about your business in simple it tells “ we are in the market”!

Why Social media marketing effective for your business?

1. Your customer is using Social media:

Do you know alone Facebook has around 3-4 Billion active traffic on his platform, So figure is huge & we shouldn't miss it!

The social media platform has a broad audience on their platform & provides you broad reach for your business. We need to just identify our audience, Facebook & other social media platform provides us some targeting option like:

buyer behavior

Location

Interest

like & dislikes,etc.

These different parameters help us to target them in a better way & convert them into a customer.

2. Increase your brand awareness:

One of the best advantages of Social media is building your brand awareness. Awareness leads to brand recognition by Your targeted audience & due to broad reach on social media platform its very great move to build social presence so people keep finding of our business.

If you consider below parameters your set to make your brand more accessible which cause new customer & leads:

Create Quality content

Create responsive creatives

Mostly make content in video & image

Update content regularly

Besides promote your brand, focused on services.

Create discussable content ( Asking question & answers, suggestion & quotes, etc) Facebook & other social platform focused on comment over likes.

You would need to create content in story forms which reflect your business & services because of people could prefer social media platforms to make friends & readout stories of others so we need to create stories to engage them.

3. Cut-down your marketing cost:

Social media marketing is a cost-effective technique in Digital marketing. Social media marketing helps you cut down the marketing cost without loose your expected result. If your running Facebook ads the tool provide your adjust your bidding & start and stop your running campaign as per business requirement. Once your brand getting enough traffic its caused lower Cost per click (CPC).

4. Helps to improve your search engine ranking:

When search engine crawlers crawl against user query within your niche, there is a higher chance to search engine put your website on top of Search engine Result page (SERP). When Google crawlers crawl your website to show the result in its consider some parameters like Social media presence which reflects you're how your brand Valuable & trustworthy. As we know Google keeps change is algorithm its safe move to having high social media presence in Digital words.

I hope the above article will definitely help you to look further In social media marketing & to build an effective Social media strategy.

We are Crayon infotech, Web development & web design, Digital marketing company in Mumbai, India.

Customized Web development helps SEO friendly website?

Wants to know how does Website Developement involved in SEO?

Or

Is really Google consider website design in ranking factor?

In Today's Buzzword “website” is become the most essential thing to run a business or to do freelancing it becomes necessary. Website work as the identity of your Business or services which promote your services in front of the digital community.

But having a website it would enough to run a successful business, it's not possible if your website is ranking below In SERP!

So let's check out the link between Web developement & SEO friendly websites & What parameters should we consider.

Role of Website Developement :

Create most responsive & Well function website it's not an easy task that's the reason many companies hire Web development & design company to create website behalf of their client. The main of to hire web the development company is to create a good function website which easily accessible to where search engine crawlers can crawl the webpages without any glitch & our website get indexed in search engine.

Once your website gets indexed search engine can able to show you webisite or webpage which has related content against user query which causes increase the traffic on your website.

Role of Search engine optimization:

Once your website has been created its times to do SEO of the website to rank Higher in search engine result page which drives the organic traffic on our website.

Search engine optimization divided into two parts:

1. On-page Optimization: Web development plays an essential part in On-page optimization process. In the On-page process, we mostly work on Front & the backend of the website

like:

User interface

User Experience

Url structure

Site map

Internal Page Linking

website errors Error 404, 400, etc.

Tracking codes ( Google analytics, Google search console, etc)

content tags

On page optimization, major part starts from web developement because major activity which we stated above are directed link to the backend of website turns out coding part & various technical languages like Java, MySql, etc. Web developement companies have that expertise & skills to determine & implement the coding part very smartly which caused they provide you an effective & a well-functioned website which works well & Looks responsive towards user & Search engine point of view.

It's very important to build a well-functioned website because at the end of the day it will help you to improve your website ranking in Search engine result page. Google would be considered the On-page part to crawl & get indexed in the search engine result page.

Off-page Optimization:

Off-page optimization part is not that much turn out in web developement process because these activities we performed outside of the website to improve PA & DA of website and create backlinks from other sources to generate quality traffic on the website. Here we most focused on to generate Quality do-follow backlink.

Conclusion:

From the above article we are set up to build our website ideally which SEO friendly & what parameters should we know while the website is the developement phase. These are some reasons many companies hire web developement & design companies which build the website & Do the SEO and other marketing activity on behalf of them because of the developers know the core part on website & it will help Digital marketing profession to optimize it quickly & effectively to rank well.

If you looking explore more in Digital Marketing please hit the Link.

We are crayon Infotech, Mumbai based Web developement, web design & Digital Marketing company.

Why we need website for business?

The websites is playing a significant role while you running a business or doing freelancing. Due to the tremendous revolution in Internet & smartphones, we have been experiencing a drastic change in our life & day to day activity, That's the reason behind Many companies Hire Web development & web design company.

Human life becomes easier than we thought due to internet & smartphones we are just one click away to order food online, do online shopping & find take walk around the world it's just because of the Internet. As our human life gets change, However, the Business concepts, technology & methods are also gets changed.

The world is going to be digital now!

Going to be digital your business its start from having a Well function & responsive website. Website work as your business identity in the Digital or Online world, That we have to build to compete with other companies. Website is like a Book which contains an index, information, topics & conclusion, etc.

The building a website its not easy job because it involves lot coding, graphics, languages & customization, but here is the solution Crayon Infotech the web development & Web design company who believes in technology & Quality, business requirements.

After backend development of your website is complete its time to create the responsive design of your website which easies to use, attractive. Because UI (user interface) is the first impression were user interact with & look further into it to get a more actionable result like sale, fill up the form, subscription, etc. Here to create great UI for a website is many companies hire Web Design company to create website design behalf of their client.

Once you build the responsive website of your company its times to build the Online presence in the market, As we all know they are lot more competitor or websites in digital space & here we want to stand up among from them & make chaos of our services to dominate competitors.

So how can we do that?

And the answer is “Digital Marketing”. Digital marketing also knows as Online marketing is a way to promote your website & services digitally trendiest & the essential function should have performed to make business successful. Digital marketing involves many techniques like:

Social media marketing

Search engine Optimization

Pay per click advertising

Email marketing

Mobile Marketing, etc

If you looking for any such services Crayon Infotech is Digital marketing Company in Mumbai, & has the skills, Experience, and expertise to build brand digitally & Get more ROI in returns.

Digital marketing creates the opportunity to promote your product not only domestically but also beyond the county boundaries which create value for your website & People come to know about your business & services.

As I stated above the revolution in Internet & smartphones human life gets easier through various mobile apps like Amazon mobile app, Swiggy, Netflix, etc. Companies integrated their services on website & Mobile app also because they know around 60% total population convenient to use mobile apps to get the desired result & that's the reason the mobile app development company getting hired.

We are Crayon Infotech, Mumbai based Web Development & Design, and Digital Marketing Company.

How does Search engine optimization helps small business?

Search Engine Optimization (SEO) is an unpaid technique comes under Digital Marketing. Search engine optimization drives the organic traffic on your website & helps to improve the ranking in Google Engine search result page (SERP).

SEO is free technique but its time & Effort taking activity but once used to with it your website & your top keywords always rank high on SERP.

As per Organic food items are good for our health just like that organic traffic its good for our website & Google loves organic traffic then a paid one, Helps to improve your ranking & maintain the website position in SERP.

How does SEO Help small Business to grow:

All we know that the World is going to be Digital now!

Many small to medium companies have changed their work culture & tactics to survive in the market. By the tremendous revolution in Internet major marketing concepts have also been changed drastically.

Digital marketing aggressively taking over the Traditional way of marketing.

In this article, we would be going to see the advantages of Small-medium or start-up business gets from SEO:

1. SEO is Free :

As i stated above SEO is 70-80% free technique because here we drive the traffic organically, remaining 20% its depend upon you & business requirements. The small business who doesn't have a marketing budget but wants to build online presence SEO is a great & effective tool from them because it does not charge any amount.

simply its all about creating quality backlinks through Social submission & writing blogs, update content on website regularly, Internal page linking etc.

2. Drives the quality Traffic:

SEO mostly use to drives the quality traffic on our website. Huge traffic leads more conversion & high ranking in Google search engine result page. Here you wouldn't need to spend any kind of budget on Google Adwords or any paid campaign platforms. Once people started to getting engaged with your content & website you will get huge traffic.

3. It's measurable:

You can measure your website success through a tool provided by Google like Google analytics, Google search console or Webmaster tool & other paid told here you will see the data of click, impression, engagement CTR, Total backlinks, top sources where you will get traffic, website errors & index report, etc. So it's not like that your just pouring efforts & not getting result these tools guide the correct way towards our website success.

4.Create awareness:

One of the most essential activity, every marketer & businessmen want to do at any cost “Create awareness”. It doesn't matter in what business you're in, we have to create awareness about our business services, simply people come to know “ we are in the market”.

SEO & Social media is a grete technique to create an awareness organically to build the brand.

If you want to explore more into Digital marketing please hit the link.

I hope the above article will definitely help you to look further into Search engine optimization to create your website presence in Digital space.

We are Crayon Infotech, Mumbai based Web design & Development and Digital marketing company.

Google Analytic Vs Google Search console (updated)

At my last previous blogs, we have breakdown Google Search Console & Google Analytics we have learned the major function from there.

Today's article I finally going to wrapped up Google Search Console & Google analytics differs, you would get a final idea about These amazing tools which help you optimize your website & also Good for interview point of view also.

So let's take dive into it!

1.Google Analytics:

Google analytics is a free tool by Google used to optimize your website insights like, in simple

words Google keeps an eye on your website activities which you have been perform & measure the success & failures in terms of value.

Why should we use Google analytics:

• It provides the complete details of Your website clicks
• Also, provide you count of backlink
• Real-time data ( Active user on website )
• Count of Bounce rate ( The people went out from your website without doing ayn action)
• Page ranks

These above parameters are majorly used by webmasters, Digital Marketer, Business holders to Measure your website success.

Types of Data provided by Analytics:

• Behavioral Data- Behavioural data consist of the data which activity perform by userwhen user visited our website like how long visitor stick with the website or Fist & last page activity performed by the visitor.
• Acquisition data- Acquisition data drives the data of visitor before he could have visited the website like Age, Gender, location & sources (Facebook, LinkedIn, direct) of on which platform he lands on our website.

2.Google search console:

Google search console formerly also called the Google Webmaster tool use to optimized the website perfomens in Google search engine result page (SERP). Search console provides the details of total click, impression, CTR & most importantly Average position of your website in SERP.

In simple words Google search console directly speak with your website & tell us error in the website, most responded pages & other related information to solve that error to run a website without any glitch & give suggestions to improve our ranking in SERP.

Conclusion:

These tools are both provided by Google, here we can't decide which one is good because both the tools have own functionality & nuts n bolts.

Were Google Analytics provides user data who visit your website & interact with your website, In the other hand Google Seach console provides the data of the overall user who have been visited our website & insights of that can help the webmaster to increase website visibility in search engine by solving bugs & error. Follow the suggestion by google search engine.

If you want to explore more about Digital Marketing towards business point of view please hit the link.

We are Crayon Infotech, Mumbai based Digital Marketing & Web Development and design company

Google Search Console: Links report

On my the previous article, we have discussed Enhancements report which includes the Mobile usability report we learn about Why do we consider Mobile usability parameters to optimize our website.

Today we are going to wrap up by covering last but very important report of Google Search console the Links report, here we discussed How do we can use these report & Whats exactly these reports tell us?

Do you want to know the count of links on your website?

Or

Which is an external website link with your website?

Here the Google search consol the Links report takes the place it shows the entire link details of your website. (Infographic)

Lets take deep dive!

The links report divided into two parts:

External links

Internal links

1. External Links:

External links are links which you're getting from another website, in simple word External link report shows the details form which page receives the links from other domains. External links are extremely considered to drive more organic traffic on your website which we also called the Backlinks in technical term of SEO.

External links are fully capable to provide link juice against search query by a user which linked on the webpage which contains the most relevant information regarding the search query.

External The link also had a category of Top link pages which contains an external domain which Linked at your webpage in large number. So with the help of that, you can target that particular domain was you're getting most of the links & increase your off-page activity (submission) on that particular website.

2.Internal Links:

Internal links also called hyperlinks which point to pages on the same domain. Were As we discussed above external like we receive the link from other domain & In the internal link we link our same website but webpages are different.

Internal links are Greate do increase your website DA & Helps to index website fastly, because here we categorized our webpages according to product, information & other menu tabs.

Example: If your running website call www.recepies.com were you have categorized your pages like product, recipes, blogs here in the recipe pages, in one of recipe you constantly using the product name which is essential to make recipe & that product is could have available on your product page soon those brand name keywords you can give that product link which available on your product page if someone clicks it to be redirected to the product page, Its called internally link.

You will have to link pages internally to rank your website & crawlers can crawl your website in a better way.

I hope the above article will definitely help you further to link building.

If you want to explore more in Digital marketing towards a business point of view please hit it.

We are Crayon Infotech, Mumbai based Web Development & Digital Marketing company.

Google Search console: Enhancement mobile usability data

In my previous article about Google search console we had discussed indexing report & overview report were we had explored the some Google search console concepts & their advantages.

In indexing report & Overview the report mostly focused on issue & suggestions about the website which mostly browse through Desktop & we can relevant data in search console, accordingly we can act on that so we can track & increase website visibility.

In recent time We experiencing the tremendous revolution in smartphones, According to survey Google receives over 50 Percent searches through mobile device worldwide, And here we have the opportunity to target our clients. But to do that we need to create our website mobile friendly so the user can get better view on mobile devices & easy to accessible.

That's the reason behind it many companies preferred to create a customized website from Web development company.

Here the Google search Console Enhancements reports take place. Enhancements reports divided into two parts:

• Mobile usability
• products

Which were going to explore today.

Let's take deep dive into it!

1.Mobile Usability:

Google search console AMP ( Accelerated mobile pages) report cover different types of issue. The report provides the opportunity to webmasters or website owners to prevent the glitches which stop our webpages to load fast, issue in loading page & showing our website result in Google search engine etc.

By the tremendous revolution in smartphones & internet create a mobile-friendly website it becomes the essential part of to create online presence in digital space. You can use AMP test to check the validity of AMP page but to run that here you have to proper configuration to get reflect Google search engine result page. To run the taste {click here}

To Explore more into Digital marketing towards Business point of view please hit the link

We are Crayon Infotech, Mumbai based Web developement & Digital marketing company.

Google Search console: Indexing report

In my previous ariticle, we had discussed Google search console Overview section which includes explanation about Performance & Url Inspection function. We have learned that how does The overview report helps us to optimize your website in a better way & make necessary changes to rank in Google Search Engine Result Page (SERP).

In Today's article, we are going to discussed another most important report i.e Index Report which includes:

• Coverage
• Sitemap

What is Indexing?

In simple words, Indexing is the concept of Google Search engine to which pages of your website is stored search engine which leads to Search appearance of your website. These stored pages labeled as “Valid” which tell the which pages are set to search appearance means if someone search keyword which related your services there is a chance to search engine shows your webpages in the result.

That's the reason many companies hire Web development companies to build website behalf of there client because they do have web experts who know how do Google crawlers crawl the website & on what parameters like Metatag, H1 & H2 tags, Meta description, Do-follow & No-follow link were to add on website backend.

Then you realize SEO never gonna end!

On-page SEO plays the most important part while Indexing process going on. What pages should we add or remove & What content we need to create which provide link juice against the search query.

So Google crawlers crawl it & show you website on top.

You can also explore in more into Indexing on Google official website: (Click her)

Index function on GSC Provide the two types of report:

• Coverage
• sitemaps

Let's take a deep dive into that!

1.Index Coverage:

Index coverage the most important report which provides Error reposts pages In red color bracket. Which there some things wrong in your pages which caused Google cannot index your web pages & shows you the issue in pages to troubleshoot it. Coverage report consists of Errors, valid with warning report, valid link report, etc.

2.Sitemaps:

Sitemaps inform the search engine that we have been adding a new or updated page in our website & is all set to crawling.

simply stated, a sitemap is XML file contains all the URLs of your blog & pages and you submit that file to search engines to let them know about all the pages or blog of your website. Search engine bots follow sitemap use these files to crawl and index your website.

How to Add sitemap in your Google Search console: (Infographic)

• log into Google search console account
• Submit your website
• Select the sitemap button from the left side bar
• Add your sitemap URL
• click submit

here you search engine crawlers to crawl your website.

We are Crayon Infotech, Mumbai based Web development & Digital Marketing company.

ToExplore more into Digital Marketing towards the business point of view please hit the link.

Google Search console: Overview Function

Google search console is the tool were you can optimize your website by monitor website performance, website the technical issue, Indexing & submit content for crawling, monitor backlinks, Average position, & many more important parameters is include.

Google Search console is directly communicate with an indivisual website which tells the path to rank high in Google search engine result page by providing the issue of website & suggestions to improve your website performance & usability.

GSC is among, the best services officially offered by Google to help SEO professionals, webmasters, business owners & digital marketers to optimize the website.

At the previous blogs I have been given a brief explanation about Google search console so please go through that article to get a basic idea of GSC

In today's topic, we are cover the Overview & Pefronce section of Google search Console

1. Overview:

Once You logged in into your Google search console account, Immediately you can see Overview button on left side bar. Overview tab includes three sub-tabs that are:

• performance
• coverage
• Enhancement

Here you can choose you or see the performance of your website of any time span like 3 months, 12 months, etc. In the Performance category, you will get more control which includes Avg position, CTR etc. , In coverage the category you will see the report of Indexing pages status And in Enhancement tab you will Mobile usability reports which include AMP ( accelerated mobile pages).

2.The Performance Report:

The performans report helps to webmasters to Examine the Real-time data & performance to make a further decision towards website improvisation & Make it more well-operational. After opening the Performance report you will get more controls, controls which segregated in many categories.

Here You can start by sorting the data by Search, images & videos where you can set date span.

The new update let provide you the data of Impression, Avg CTR, Impression & Average position of your website in terms of value & you can able to adjust these details according to time span at on your condition.

Performance the report also shows the most popular pages & keyword which gets most of the clicks & higher search volume & lower volume to improve page efficiency.

Here you also determine traffic sources by country to country, devices use to searches & how google showing your page.

3.URL Inspection:

Url Inspection is the best resources function too get complete details of webpages. Enter your full website url into Url inspection & you will see the page-specific details of indexing, crawl finding etc.

GSC provide the information where you can use for troubleshooting the particular issue. where Page resources aren’t loading, Error 404, Error 400 kinds of errors.

If you want to explore more into digital Marketing towards Business point of view please hit the button.

We are Crayon Infotech, Mumbai based Web development & Digital Marketing Company.

Google Search Console: Brief Overview

Do you want to know about Google Search console?

or

wants to know about how does you website performing?

Google Search console is the answer of all your website related activities. Google search console formerly known as Google webmaster tool until 2015, then Google has been launch the update with the name of Google search console with improving & better functions.

Google Search console is a free tool provide by Google which helps to webmasters, Digital marketing experts, or SEO professional to optimize the website performance search engine result.

Google search console or GSC in short is fully equipped with all the function which required to webmasters to analyze the performance of the website. The information includes:

• search appearance
• search traffic
• Technical bugs
• Backlinks counts
• Page performance
• crawl data

All required the data to manage & optimize the website in a better way.

Google search console works as a communication channel..

On of the major advantage of Google, Search console is the official tool from google which bridges the gap between Google search Engine & your website. It's the official way which Google directly communicates with you, website & provide you the suggestion which beneficial for your website towards Search engine ranking factor & Algorithm to rank higher in the search engine result page (SERP).

Google search console is work as Driver Seat.

Google Search console works as Driver seat of car wich have full control of you website & show you the path of where to go?

Google search console tool help you to perform day to day website operations & where or which part of the website should be performed. You need to update your content regularly, continually look into site setting & bugs to work your website without any glitch.

Most importantly GSC is capable to show you bugs or glitch in your website like 404 errors, XML sitemaps, Erro 500 (server error), etc. Once you start to optimize your website by looking for major components in your website through Google search console you realized that SEO never going to end & give exposure to do on-page optimization in a better way to improve our website ranking in SERP.

How to Set up Google search console..

First long into Google search console with your Gmail account.

Then Put Your Website Url

Once you Logged in Create a property by clicking Property button (red button)

To Explore more into Digital marketing with a business point of view, please hit the button.

We are Crayon Infotech, Mumbai based Web Development & Digital marketing company.

Google Analytics: conversion report

At my previous article, we had deep discussion about Google analytics behavior reports.

In today's article, we would discuss about Google analytics conversion Report.

Do you want to know how does visitor gets convert on your website?

Or

How does he long engaged with you content.?

By tracking the conversion process of visitors help to improve our marketing strategy & make relative changes to convert more visitors into conversion.

In this blog, we are going to deep take deep dive into Conversion report section & optimize the website in a better way to increase conversion.

Let's dive!

Google Conversion report section divided into four sub-categories.

1.Goal: (infographic)

The Goal conversion report give you details of the Goal which you has been set & complete by the visitor on your website. You can see complete details involved toal number of goal completion, Goal value & conversion rate.

Its also show on which page conversion being made by the visitor, so with that you optimize that page in a better way & convert into best.

2.Goal Urls:

Goal Url's report provides the complete details on which webpage Visitor has been converted, Or on which content visitor get higly engaged. If you set up destination goal type, visitor land on thank you page once he been complete the goal.

3.Reverse goal path:

Revere goal path report gives you details about Visitors buying journey. In simple words its show the activity he performed from the homepage to thank you page of the website.

Reverse goal path give two kinds of reports:

• It's shows most popular pages visitor consider completing their buying cycle or completion of a goal.
• How many steps visitor take to achieve the desired action.

4.Funnel visualization:

Funnel visualization reports help to analyze the steps taken by visitors to the complete conversion process, but here you need to set up the destination goal to track multiple steps. The funnel visualization create trouble for those websites which has multiple steps in goal compilation process.

You can find out in where the completion process people backed or fail out before making a purchase. And with these details, we can optimize that particular page in more efficiently.

5.Goal flow Visualization:

Goal flow visualization reports provide the details about goal completion pages of the visitor through the chart. These report also provides the information about from which sources visitors getting land on our webpage.

6. E-commerce:

The companies who selling their product via online platforms or e-commerce shopping platforms.

E-commerce will give the complete process of the visitor to buy the product, from the Homepage to thank you page journey. You will have to put the e-commerce tracking code in the website.

• Overview: In E-commerce overview section contains the complete data of Transaction revenue, complete order value, the number of units sold & conversion rate.
• Product Performance: Product performance report includes the number of units sold, average proce, quality of the product, revenue generate of product all the information about how does products are performed on different parameters.

• Sale performance: Sale performance report includes the total order value, conversion rate, total revenue of products.

• Time to purchase: The amount of time to complete the buying process on the website.

7. Multip channel funnel:

Multiple channels report the provide the data of which source or marketing channel drives most of converting traffic on your website. (infographic)

• Assisted conversion: Assisted channel conversion report provides the which top channel who drives converted traffic on your website.
• The top conversion paths: Top conversion paths report allows us to find the sources path or web from where visitors get to land on our website caused conversion, so its could anything like from the organic result, social media or referral sites.
• Time lag: provides the data of time taken by the visitor from first time until make a purchase on the website.
• Path length: path length shows the reports of activity of performed by the visitor to make a purchase before converting.

8. Modal Attribution:

Attribution reports specify the difference in conversion attribute on the last attempt at website against attribution models, like the first attempt on website

To Explore more About Google analytics please hit Google’s Offical Website:  (ClickHere )                                    

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